The Future of Selling and Marketing Overseas Property For Spain

The way in selling property has changed completely over the past ten years and it will keep on changing for the future either for Spain. Our buying habits have also change and our demands are moving forward at such a pace, that many estate agents and property companies are struggling to keep up, all for the good of the consumer at the end of the day. As stronger marketing is required, this has brought about more choice and desirability from customers. Many areas such as the Internet have influenced all our buying decisions. The choice is now ours; the Internet has no boundaries and has offered to any age groups and any demographic, the access to select and buy property. This is going to continue at an even higher pace. So where is this all going? Well, in the area such as selling property, a greater visual access of property will enhance saleability for owners. The estate agents need to provide greater sales training, customer service commitment and give greater choice and selection, to help customers choose the correct property. Networking training Training Course in Dubai

One future prediction will be showrooms with properties will be viewed on large TV screens showing property shows, done on a professional level allowing the true meaning of a virtual shows, where the buyer can interact with property layouts and features. This will also include the complete buying process plus designing and choosing the lifestyle they require. Visual aids will help people buy offering the choice  and selection within ones own home. Every property for sale will have their own TV channel format showing the property live, some promoters are even thinking about to buy live on air ensure higher quality control and confidence, in the meantime what the properties can actually offer is real time exposure and that whats consumers want. From the estate agents they will be more full comprehensive selection of services and offer top rate customer services. The meaning of a personal touch will take it onto a new level. Whilst property portals have already taken over as an ideal search database selection of properties and these will network together and offer a global property choice.

Owners selling property will need to sharpen their skills in selecting the right estate agents to act for them, looking for that personalize service as a consultant to guide them rather than just a colour photo in a shop window. They need to look for professional sales agents using the latest media and communicating skills to land buyers to their doors. More estate agents will network with global MLS systems (Multi Listing System) offering their customer base from around the world, as people from other counties will become more transient. With people retiring younger these age groups require higher demands on recreational facilities this why golf course developments are more appealing so agents must offer wide selection of developments. Many estate agents are creating fuller databases of clients looking to buy property taking on a new art form in building relationships with clients and capturing them at an earlier stage. Build relationships to build businesses with recommendations & referrals.

Property sharing or property clubs will be a new era of property purchase as one owner will have one place in Spain another owner in Florida or Dubai, now called Chasing the Sun all placed halfway between the equator & the north pole. These destinations will offer wide selection of property types. Other areas of growth are owners looking for higher levels of comfort and specifications of property like in the area of eco-friendly and latest fashions styles to capture the desire in a buyers mind to satisfy buyers who buy into a lifestyle. Remember this is a people business; so choose that estate agent that has the client in mind. Can you keep up readers?

 

Leave a Reply

Your email address will not be published.